Lead Generation.
Attention is cheap. A booked conversation is the only number that matters.
- AdsThe traffic
- Landing pageThe promise
- CRMThe follow-up
Example lead · illustration
Where your leads go missing.
Most businesses do not have a lead problem. They have a leak: the page, the reply, the booking or the no-show. Put in your own numbers and see the biggest one.
Your biggest leak is booking. A booking link in the first reply, and a clear next step on every call.
Example numbers to start with; put in yours. The calculator only multiplies what you enter. It predicts nothing.
Every site we build asks for something.
A booking flow, an appointment request, a WhatsApp quote, a checkout. These are live on our clients’ sites today.
Booking flowDublin, IrelandSanfi TechnologiesBooking and project-start flows, so a visitor can book a call or start a project without an email back and forth.
Appointment requestsDublin 15, IrelandSanfi DiagnosticsClear service pages that end in an appointment request, for patients choosing a scan.
WhatsApp quoteSharjah, UAESharjah Auto PaintA before-and-after slider, English and Arabic, and a direct WhatsApp quote flow.
CheckoutDubai, UAEAGD Grocery DeliveryA full grocery store: catalogue, cart, accounts and cash-on-delivery checkout.
Quote flowPakistanJedan DistributorA multi-brand battery catalogue with a client portal login and a quote flow.
WhatsApp and MessengerPakistanKangaroo PublicationsA children’s publisher site with WhatsApp and Messenger chat built in.
Sharjah Auto Paint
A Meta campaign with a link-click objective, built to drive enquiries, sending people to a site with a direct WhatsApp quote flow.
A lead goes cold while you are busy.
Someone fills your form at 9 pm. Pick when they hear back. With automation, the first reply goes out in seconds, and a person follows up in the morning.
They get an answer while they are still holding the phone, with a link to book a time. A person follows up in the morning.
Better than most. By now they may have filled two other forms, and the first reply sets the order they call back.
Eighteen hours later they have to remember who you are. This is where most paid leads go missing.
Illustration: an example lead and example messages.
More leads, or better ones.
Every question on a form costs you a few leads and tells you more about the ones you keep. Switch fields on and off, then see how leads are scored.
Two fields: a good default for most businesses.
Example leads and an example scoring rule. Your rules are set with you in week one.
Built in two weeks, tuned every week.
Paid lead campaigns can bring the first leads in 7 to 14 days. Funnels and automations take a little longer and keep paying back.
The funnel designed on paper: ad, landing page, form, follow-up, booking. CRM connected so every lead has a source and a status.
Paid lead campaigns launched in your own ad account. Email and WhatsApp automations reply within minutes, not days.
Leads scored: which sources book, which only fill forms. Budget moved to the sources that turn into conversations.
Leads, cost per lead, and booked conversations per source. Follow-up times and drop-off points in the funnel.
Every lead is for your business alone. We never share or resell leads across clients in the same industry.
Campaigns run in your own ad account and leads land in your own CRM, so nothing is lost if you ever leave.
From week 3 the budget follows whichever source books conversations. You keep admin of the ad account and the CRM.
Open a deal with us.
Four quick answers. Your brief lands in our pipeline as a deal, and we reply on WhatsApp the same day.
- Business
- A lead is
- Follow-up
- Plan
Before you buy leads.
What business owners ask us first.
What kind of businesses does lead generation work for?
Lead generation works for almost any business, healthcare clinics, real estate, education, e-commerce, restaurants, service businesses, and more. If you sell something, you need leads.
How quickly will leads start coming in?
With paid lead campaigns, you can start seeing leads within the first 7–14 days. Funnel optimization and email automation take a bit longer to set up but deliver compounding results over time.
Are the leads exclusive to my business?
Yes! Every lead we generate is exclusively for your business. We never sell or share leads across multiple clients in the same industry.